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media interview traps

Media interview traps – how to avoid two of them

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Media interview traps are relatively easy for journalists to…
Royal interview

Royal Interview – nicely done

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The royal interview was, for us spin doctors and media trainers,…
media interviews

Media interviews: is fear of failure leading to missed opportunities?

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Media interviews still evoke horror in many people because the…
PR and the role of the enemy

PR and the role of the enemy

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Theresa May stood up at the Lord Mayor’s banquet at London’s…
LinkedIn

5 reasons why LinkedIn is a ‘must’ for PR people

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We at The Media Coach love LinkedIn. As a social media specialist,…
rsz newsbeat

Misrepresented in the media? Why it may not be the journalist’s fault

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Being misrepresented in the media is very frustrating. During…
The hardest questions

Media Interviews: The Hardest Questions

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The hardest questions from journalists are often the ones where…
Developing Messages Big Ben

Developing messages: Are you guilty of navel-gazing?

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Journalists often accuse the PR world of 'navel-gazing' when…
3 subjects to avoid

3 subjects to avoid if you want to stay out of the headlines

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3 subjects to avoid: sexist comments, racist comments and any…
Business writing: a 7 step plan and a few other tips

Business writing: a 7 step plan and a few other tips

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The Media Coach is often asked if we run courses for business…