Posts

speak human feature

Speaking human is a must-have skill

/
“We need people who speak human”. So said a Labour Party…
boomerang phrases,

Boomerang Phrases and the Art of Influence

/
There it is again, leading the news. I have lost count of the…
naming feature

Naming – A Misunderstood Art

/
Naming is very important. Name a trend, you own the trend. Name…
Journalists are not clients or customers

Journalists are not clients or customers – handle with care   

/
Journalists are not clients or customers and this seems to confuse…
Beast from the East

Beast from the East – Wrestling with the Comms

/
The Beast from the East gave Britain a whole host of challenges…
crisis

Crisis management: that’s the way to do it!

/
In my last blog for The Media Coach, I wrote about the importance…
media interviews

Media interviews: is fear of failure leading to missed opportunities?

/
Media interviews still evoke horror in many people because the…
LinkedIn

5 reasons why LinkedIn is a ‘must’ for PR people

/
We at The Media Coach love LinkedIn. As a social media specialist,…
3 subjects to avoid

3 subjects to avoid if you want to stay out of the headlines

/
3 subjects to avoid: sexist comments, racist comments and any…
Business writing: a 7 step plan and a few other tips

Business writing: a 7 step plan and a few other tips

/
The Media Coach is often asked if we run courses for business…