Posts

crisis management

Crisis Management Uber style: keep quiet and cover it up

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Crisis management best practice dictates that, if the worst happens,…
PR and the role of the enemy

PR and the role of the enemy

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Theresa May stood up at the Lord Mayor’s banquet at London’s…
LinkedIn

5 reasons why LinkedIn is a ‘must’ for PR people

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We at The Media Coach love LinkedIn. As a social media specialist,…
misspeak Michael Gove

So easy to misspeak: case study from Michael Gove

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It is so easy to misspeak in public, especially if you are trying…
Developing Messages Big Ben

Developing messages: Are you guilty of navel-gazing?

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Journalists often accuse the PR world of 'navel-gazing' when…
3 subjects to avoid

3 subjects to avoid if you want to stay out of the headlines

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3 subjects to avoid: sexist comments, racist comments and any…
professional communicators

8 tips for professional communicators

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Professional communicators, whether writing or speaking, need…
Business writing: a 7 step plan and a few other tips

Business writing: a 7 step plan and a few other tips

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The Media Coach is often asked if we run courses for business…
Do journalists matter

Media strategy: Do journalists matter?

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Do journalists matter in this age of social media? President…
Don’t just answer the question

Media Training Basics: Don’t just answer the question

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Imagine this ridiculous scene: You go to a doctor with some slightly…