Posts

answer the question

Please Do Answer the Question in a Media Interview

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We are all used to politicians refusing to answer questions but…
Voice Privilege feature

Is There Such a Thing as Voice Privilege?

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I was rather taken aback to read an article in the FT this week…
Learn to be Quotable

Learn to be Quotable and You Will Control the Headlines

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As a media trainer, I am constantly urging people to be a little…
How to tell a story feature

Robert Caro: 20th Century Journalism and How to Tell a Story

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All my serious reading is organised by my son, who is way more…
Leveraging localness featurre

Leveraging Localness

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As I’ve discussed before (Why There’s No Such Thing as ‘Only…
Personal Questions feature

Why Journalists ask Personal Questions

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Top of the list of questions that throw people in media interviews…
Do journalists make good press officers? feature

Do Journalists Make Good Press Officers?

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My short answer to this is: rarely I had a furious row with…
Logical Fallacies feature

How Journalists Use Logical Fallacies

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There are a number of well-known logical fallacies, tricks or…
The most important media interviews this year

The Most Important Media Interviews This Year

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Anyone who thinks learning to manage a media interview is a rather…
Why there's no such thing as local media

Why There’s No Such Thing as ‘Only Local’ Media

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Before Liz Truss’ now famous series of local radio interviews…