Posts

Credibility Matters, feature

Credibility Matters to Most But Not All Interviewees

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A client alerted me to an uncomfortable interview on Radio 4's…
seven-bin policy feature

Why the Seven-Bin Policy Was Doomed From the Start

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In my view, the seven-bin policy – which we should all theoretically…
SEXI or Pyramid Communication Feature

SEXI or Pyramid Communication?

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I know which I prefer. SEXI is apparently a mnemonic device…
Merope Mills

Merope Mills: A Brilliant Interviewee with a Terrible Story

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A moving account of the death of a 13-year-old in an NHS hospital…
half-hearted apology feature

A Half-Hearted Apology is a Kiss of Death

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‘The Kiss’ has dominated news headlines around the world,…
New Press Conference Playbook?

Have you Spotted the New Press Conference Playbook?

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Playing with one of the generative AI apps last week I put in:…
Media Interview feature

First Media Interview for a While? Our Basic Checklist

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‘I have been media trained but it was a long time ago. The…
the Urge to Gossip

A Journalist, a CEO and the Urge to Gossip

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The fallout from the mishandling of the closure of Nigel Farage’s…
why jackets work well on tv

Why Jackets Work Well on TV

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During broadcast media training with The Media Coach one of the…
doorstepping

Doorstepping and How Not To Do It

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Dealing with ‘doorstepping’ is difficult. But giving a…