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aggressive interviews feature

Ten Tips for Surviving Aggressive Interviews

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The tricks journalists use in an aggressive interview are small…
Tom Swarbrick feature in media interviews

In media interviews, when you don’t want to be drawn, don’t draw!

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Interviewers often receive a lot of stick about using unfair…
Piers Morgan

Piers Morgan should know better: walking off set is never good

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Piers Morgan is irascible, dogmatic and for me highly entertaining.…
feature communicating strategically

What I wish I had known 30 years ago …

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I have been asked to share with a group of young people, future…
The two faces of negotiation

The Two Faces of a Negotiation

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Brexit talks remind us that there are always two faces to negotiation.…
Presenting online feature

Presenting online: lipstick and heels

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‘I’ve got 5 minutes to air and I’ve still got two calls…
Emily Maitlis feature

Emily Maitlis – Airhead: Why all PRs should read it

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Emily Maitlis has written a great light-hearted romp of a read…
tough media interviews

Tough Media Interviews – How To Prepare

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Tough media interviews require proper preparation. There are…
trade press interviews

10 Top Tips for Trade Press Interviews

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Trade press interviews are important for many businesses, they…
Top Tips for Surviving Aggressive Interviews

10 Tips for Handling Aggressive Interviews

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Aggressive interviews are relatively rare and mostly reserved…