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Interview soundbites: prepare in advance or journalists will feed you theirs!
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Interview soundbites are essential to journalists. They need…
Dealing with tough and aggressive media interviews
Tough and aggressive media interviews are in evidence most days…
Our Advice to the Tory Leadership Candidates
Our advice to the Tory leadership candidates does not differ…
Media Interviews You Just Can’t Win
Media interviews you just can’t win present a particular challenge…
Not answering the question is not the way to do it
Not answering the question in a media interview is never a good…
Want to Control a Media Interview? 8 Naive Mistakes
Most organisations want to control the media or at least want…